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January 1, 2004
WTF were those marketers thinking?
Reuters reports that M&M's Candy won't be colorful for awhile.
The chocolate-filled sugar-coated candies, made by a division of U.S. confectioner Mars Inc., will be available in only black and white for the next few months instead of the standard six colors as part of a promotional campaign.
One wonders if this is some weird ass statement? Are they punishing the US for the Iraq war? WTF? Didn't big corporations learn from the fiasco that was the New Coke?
Why does the rest of the world get to get all the colors?
And, does this mean that the wonderful M&M store in Vegas will hide away all the colors they sell?
Well, yeah. Apparently, it is a big Marketing ploy to get us to buy more M$M's in search of a bag of colored M$M's. Here is their website.
Of course, now that I have given them free advertising, I expect some free M&M's. They are yummy.
Posted by Beth at January 1, 2004 7:35 AM