Up top, on the right. Yes, it's an ad. For Army ROTC. And it's going to pay a lot better than Google Ads, etc. Another good thing about it is - the ads were placed via SOG Media, which is milblogger owned and operated. You might recognize some names. No, not the Armorer's, I don't have the time or talent for that sort of thing.
This ad campaign is a test of our ability to deliver - both technically and in terms of numbers. And, if those of us participating in this buy make it work, there will be more ads, and *koff* room for more people hosting advertising.
No one is going to get rich, but from Castle Argghhh!'s perspective, things like Project Valour-IT and all those other mil-themed charities will benefit. And I might be able to buy enough server space that we can reduce the instances of the Castle Echo...! This place is free to you, but not to us.
All y'all will help us grow this thing by clicking on the ad now and then - and if you've an interest, because you're a young potential warrior who knows your going to college or are thinking about going to college and looking for some ways to help defray that cost (bear in mind, you *will* be tasked to serve, and there's a war on - no excuses or whinage!), you're a parent with questions, or an alum who'd like to track down some fellow cadidiots... really help us out and click through and *register!* That's going to be our measure of merit.
And yeah, you sailors, airmen, Marines, and Coasties. At least click through, eh? Oh - and you non-US people, too. Numbers count he said, shilling shamelessly.
This ad campaign is a test of our ability to deliver - both technically and in terms of numbers. And, if those of us participating in this buy make it work, there will be more ads, and *koff* room for more people hosting advertising.
No one is going to get rich, but from Castle Argghhh!'s perspective, things like Project Valour-IT and all those other mil-themed charities will benefit. And I might be able to buy enough server space that we can reduce the instances of the Castle Echo...! This place is free to you, but not to us.
All y'all will help us grow this thing by clicking on the ad now and then - and if you've an interest, because you're a young potential warrior who knows your going to college or are thinking about going to college and looking for some ways to help defray that cost (bear in mind, you *will* be tasked to serve, and there's a war on - no excuses or whinage!), you're a parent with questions, or an alum who'd like to track down some fellow cadidiots... really help us out and click through and *register!* That's going to be our measure of merit.
And yeah, you sailors, airmen, Marines, and Coasties. At least click through, eh? Oh - and you non-US people, too. Numbers count he said, shilling shamelessly.
One question, though -- how do they expect former kaydets to ID their old outfits when they're not labeled by school, but by cutsie monikers such as "Seneca" or "Mohawk" battalion?
Of further interest is that several of the phone numbers that are listed are disconnected. Someone in the ROTC PR department needs to get on top of that issue pronto. I had a couple questions about ROTC locally, and there's no way to get ahold of anyone through the numbers listed on that ad.
I've been using Firefox for about a year now, and everything here comes in just fine...
But fine...as long as Finch from Sham Wow doesn't have anything to do with this. I already have two lifetime supplies.
One of the things the people behind that ad are going to be looking for is - how many sign-ups do they score per x thousand page views?
The higher that number, the happier they're going to be. That said, it really is a very specialized ad campaign - but one made possible by the rise of new media niche markets.
If we show, as a group, that milblogs have the oomph to pull this off, there's a good chance to expand the offerings and breadth of same.
I've already noted the campaign has some real limits to it as it requires an AKO address to sign up. By putting that requirement in, they are cutting themselves off from a significant sum of their alumni, and potentially an important segment, since they envision this as a social networking medium, where people can network for jobs, etc.
There are a lot of legal and philosophical issues that ROTC Command and other elements of the services have to work through here.
Seems to me it's more of a case of Keeping the Faith.
Many were the hair shirts donned, sack cloth filled with ashes (I know, I know, I'm murdering the metaphor) over the morality of accepting filthy lucre and compromising ourselves on the corporate altar.
And we've all had the moment when some bit 'o muzak we identified with our rebellious yoot suddenly is used to push haemerrhoid creme...
Me? My usual reaction is... "Heh. Mick musta had a house payment to make."
Me, I'd love to quit my cubicle job and become a professional curmudgeon...
I do so wish that when our fore fathers decided to get the hell out of europe and come to the new US they'd have left all the poisonous and idiot philosophies of europe behind too.