
First, the email:
Gentlemen
As you all know the US Armed Forces has worked hard to "OPSEC" us out of victory; not intentionally in my view, but rather because they have trouble understanding the information war battlefield. Towards that end MNC-I has a screen saver installed on all SIPR and NIPR computers ( I did not see it in my first year as the Marines we worked for did a whole different thing.)
Anyway several of the screensaver shots discuss taking care in blogging. The Blackfive, Mudville Gazette, and Arggh!! mastheads are the blogs used on all the screen shots. You guys are famous!
Yet, who got invited to the White House? Cognitive dissonance abounds. Okay, that's overstating it a bit, sure.
Now, this is interesting on several fronts. Army IO doctrine is written around where I live, and I've been trying to engage them locally for some time. They seemingly aren't interested. The visit with the President last week has generated some interesting email... with military people who have an interest in the subject - but no one who is in charge of the subject, or the people who work for them. Gosh, it's not like there'd be a TDY cost to cover this late in the fiscal year...
The emails are all expressing frustration at how hard it is to get the message out, and how the more senior types don't get it.
I had a senior Army PAO-type tell me (and he's one of the ones who *does* get it) that the Army doesn't target "the people" in it's PAO efforts, etc. The target is Congress. I can see that.
So, I'm on the military affairs advisory council of a member of the House Armed Services Committee - and the blog got me there. I, and others, are read in the White House, and I got invited to go sit with the President for an hour - and developed contacts at higher levels in the Administration (I don't delude myself about having influence there, but I have a high degree of confidence that people with oomph will at least read them. comes what may from that reading). And the blog got me there.
And CENTCOM PAO, the MNF-I PAO, OSD PAO, and even the Fort Riley PAO are making great strides in trying to understand how bloggers fit in the picture and how they can be used to the Service's advantage. There are real risks, and real benefits, just as there are with Old Media.
But 1st IO's bias is clear - we're not just a screen-saver. In 1st IO's "Here is the Enemy!", oops, I mean their "This is a Blog." briefing deck, we few, we happy few, we band of auld milbloggers are prominently featured, at least graphically. In the text and example portion, they just pounded the crap out of Neil Prakash.
Yet, in the recently released report on OPSEC on the 'net - as analyzed by the Electronic Frontier Foundation, NETCOM found:
According to the documents released to EFF, the 13-month review by the AWRAC found 26 security violations on the personal blog sites and 1,965 breaches on official Web sites.
In other words, official websites (many of which are owned and directed and controlled by Colonels) are 75 times more likely to goof it, than the blogs, mostly written by Majors and below, with a few exceptions... like a certain Sailor I know. (You can see the whole PowerPoint deck those shots came from by clicking here, visiting the EFF and saving off the .pdf)
OSD is taking a lead here - they showed up and participated at the Milblogger Conference this year, and they will represented on a panel at the Milblog track of the Blogworld Expo (SWWBO and I are attending, btw).
One simply wonders when the Doctrine Writers will engage... not me, but *anybody* - rather than just read the academic papers and wriggle uncomfortably. Because the InfoWar at the blog-level is happening Right Now. And the services aren't engaging very well.
Talk about asymmetric warfare...

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